Giving Gifts for One Day or 365 Days?

Written By: Jennifer Gluckow

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I am a giver. Growing up my parents set a giving example.

Growing up, I watched my parents give all the time. One day my French cousin who was visiting us in New York told my dad how much he liked my dad’s sneakers. My dad took his sneakers off in the middle of Manhattan (seriously!) and gave them to my cousin. Giving “the shirt off his back” was natural. And soon it became natural for me too.

Are you a giver?
What would your family say? Friends? Customers?
NOTE: Giving starts at home.

This holiday season I reflected on gift-giving. The day I give the least amount of gifts is Christmas. I try to give of myself 12 months a year. I am a helper (helpers are givers in disguise). I give my time, and I invest in my relationships – I give them ideas, referrals, and make them connections.

I give enthusiasm when people need it. I give my expert opinion and advice. I help others go from concept to business and from struggle to success. I help salespeople go from objection to sale.

I do it because it makes others happy, but it makes me happier.

NOTE: Yes, I also do stuff and get paid for it. Hey, I live in NYC and need “bagel and rent” money, just like you.

Now that the "season of giving" is over. It's time to ask yourself:

  • “What do you give?”
  • “What makes you happy?”
  • "Are you giving for two weeks, or 52 weeks?"
Here’s your 2018 giving challenge: When meeting with clients, prospects, and just about anyone you meet, set the “giving” standard. Give time, energy, empathy, positive assumption, referrals, ideas, your business, AND MORE.

In return,you will make lifelong friends and business connections, all of whom would do almost anything to help you, and oh yeah, give you referrals and do business with you.

Ask yourself: Do you consider yourself a giver? What would others say?

Giving is also the key to networking,
connecting and building relationships.

While it’s natural for me to give to others, it’s not usual for me to give to myself. As a traveler, I am reminded of the oxygen mask theory all the time – you know, “In case of emergency, put your mask on first so you can take care of others.” Although reminded of this often, I don’t normally act on it. However, I believe that if I start taking care of myself first, I will in turn be able to help others better, second.

I am making this one of my 2018 intentions: GIVING better care to myself. You?

As you plan for 2018, you might want to make a list of who you want to invest your “giving” time with, and what you can give to them. And then make a list of things you can do to (give to) help yourself.

Start with yourself. Make 2018 your year. Make it the year you invest in yourself to learn more and earn more.

Here are a few ideas to start in January:

  • Take classes/workshops/seminars
  • Allocate time on your calendar with yourself to think
  • Take a trip you have wanted to take
  • Get fit
  • Join the clubs and network affiliations you want to be involved in
  • Make a reading list and read the books you want
  • Get the job you’ve always dreamed of (or figure out how to get there)
  • Learn a new language
  • Study creativity
  • Write, workout, and read, DAILY
  • Set aside downtime to play games and brainteasers
  • Take up a worthwhile hobby
  • Learn a new worthwhile skill
  • Visit museums
  • Attend concerts
  • Create and build your social platform

If this is your giving year, the only way you can make that happen is: get to work.
Get going. Get giving.

Happy New Year – the year of YOU!

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© 2018 JENNIFER GLUCKOW & SALES IN A NY MINUTE. ALL RIGHTS RESERVED.


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Jennifer Gluckow has northeastern smarts and New York City savvy – a rare combination that has her positioned as the next big thing in sales. Okay, she’s not ALL New York. She’s traveled the world, educated in the Midwest, and spoken to audiences from coast to coast. Jennifer’s a speaker, trainer, writer (read her free e-book), blogger, Facebooker, Instagrammer, Tweeter, and YouTuber. She is online and on the money. Drive, persistence, and winning through a desire to serve, have made Jennifer Gluckow an example of how to “make it” in New York, and her mission is to teach you how to make it anywhere.

Jennifer Gluckow has northeastern smarts and New York City savvy – a rare combination that has her positioned as the next big thing in sales. Okay, she’s not ALL New York. She’s traveled the world, educated in the Midwest, and spoken to audiences from coast to coast. Jennifer’s a speaker, trainer, writer (read her free e-book), blogger, Facebooker, Instagrammer, Tweeter, and YouTuber. She is online and on the money. Drive, persistence, and winning through a desire to serve, have made Jennifer Gluckow an example of how to “make it” in New York, and her mission is to teach you how to make it anywhere.

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